It's Ben & Jerry's 40th birthday this year, and what better way to celebrate than with cake? Well, cake flavoured ice cream that is. Yes, now you can get cake in frozen creamy treat form, with this tub of vanilla cake batter ice cream, swirled with pink frosting and strawberry, and embedded with cake pieces. They had me at cake batter ice cream.
There are a few new elements to tackle in this here tub, but I'll start with the ice cream. It's pretty good, a twist on the classic vanilla that actually tastes like cake batter. It's got that almost doughy, gritty taste to it, while remaining a pretty smooth ice cream. I'm not sure how that's possible, but there you go. The swirls kick it up a notch, adding in some bold strawberry notes, with the frosting providing that distinct buttercream taste that blends in really well with the batter flavour. So all in all, a pretty great combination of cake-like elements, though I would say the cake pieces fall a little short. They provide a nice bit of chewy texture, but they don't really add anything to the overall flavour. Still, every Ben & Jerry's tub has to have chunks, and it pretty much had to be chunks of cake in this one. Overall, a pretty fitting birthday variety, that does a lot of things right. I hope this one sticks around for a while.
My rating: 4/5