Friday 27 March 2015

Today's Review: Wilko's Functional Toaster Packaging

I get it Wilko, you're going for a certain colour scheme here, that monochrome with a hint of yellow is very much your style. That cup of tea, complemented with the jam and knife? That looks pretty cool. But you didn't have to extend those colours to your product picture. You see, toast is meant to be certain colours. Perhaps white, with a few brown lines, or even brown with a few black, depending on your preferred level of toasting. But toast is not supposed to be grey. That's an indication that something is quite wrong, or perhaps this is a toaster that has popped and been left unattended for a significant amount of time. Either way, it's not making me want to buy this toaster, despite how much it may put the "fun" in "functional". Put a bit of colour on your bread, guys.

My rating: 1/5

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